UGR Emprendedora increases the number of participants in its activities from 76,000 to 85,000. Two entrepreneurs talk about their experiences at the head of two different projects and encourage people to take the plunge."Success in entrepreneurship consists of finding what…
Room 2030 will defend innovation from Avilés in Catalonia with its smart rooms Room 2030, creator of the smart room of the future (you can see what it looks like here), will be defending the Pavilion of Avilés on 15…
Large Spanish companies have been and are the driving force behind innovation, but their role is changing. "Traditionally, large companies innovated because they had the resources, but in the 1990s they began to realise that this was not sustainable, that…
Investing in housing. A classic that never fails. Spain is the country of housing. We are already seeing how the market has dried up after the pandemic, because the recovery has made people buy houses as if there were no…
What is sustainable investment? An investment discipline that takes into account environmental, social and corporate governance criteria to achieve long-term competitive financial returns and positive social impact. It is also referred to as "responsible investment". Sustainable investment is a broad…
Low-cost petrol station and service station franchises emerged with the liberalisation of part of the sector. They have become a very interesting business opportunity, especially with the development of low-cost stations. For these petrol stations, the franchising system aims to…
Time is up. And the multimillion investment of Aena in the expansion of El Prat has been definitively postponed due to the lack of political agreement in the Generalitat. This Tuesday, the Council of Ministers will approve the DORA, the…
Dan Breznitz is Professor and Head of the Department of Innovation Studies at the Munk School of Global Affairs and Public Policy, and holds a position in the Department of Political Science at the University of Toronto, where he is…
Social media marketing is the use of social media platforms to connect with your audience and build your brand, increase sales and drive website traffic.
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What is digital advertising and why is it so important? . Changes in society have marked the last few years in the way we relate to each other. With technology becoming more and more present in our routine, we spend…
What is email marketing? Email marketing consists of sending a commercial email message to your “email subscribers,” i.e., contacts who have signed up for your email list and have given their express permission to receive email communications from you. Email…