For anyone with an interest in innovating and looking for new business models, knowing the characteristics of the types of ventures is an excellent way to help their creativity flow.

In the end, the particularities of the ventures have important repercussions in the marketing and sales strategies of each one, so it is worth having a clear concept of how to classify them.

What types of entrepreneurship are there?

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The types of entrepreneurship according to their purpose are:

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1. Small businesses

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In these, the owner runs the organization, perhaps with a couple of employees at his or her command.

These are the businesses that we can see on the streets or avenues of our cities and, which are barely profitable for their owners. They are considered successful if they manage to maintain the basic needs of the family.

2. Scalable businesses

Their purpose goes beyond just producing enough to financially cover their owner.

They are conceived with the idea of generating high levels of growth 

thanks to innovation and strategies.

Technological businesses, related to the development of software and electronic devices is a good example of company focused on the concept of scalability.

3. Social organizations

In these, the main intention is not to generate money or take market share. It’s about generating an impact in the world.

Normally they are non-profit companies and focus on sectors such as education, human rights, human development, health or environment.

Now, we can also divide the types of ventures according to their level of innovation.

Are you ready?

Are you ready?

4. Novel ventures

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When a venture is based on developing and researching to create a product or service innovative, it can be categorized as a novel venture.

These are the ones that can generate the most impact in the face of a problem or market need.

One of its main characteristics is that when the innovative idea is generated, they require a lot of capital to develop the entire research process and then the implementation of the business model.

5. Opportunistic businesses

These serve a specific need at a specific time with a business proposal designed especially for that opportunity.

The special thing about this type of entrepreneurship is that it requires great vision on the part of the entrepreneur to detect, develop and execute a business model that satisfies that market gap.

6. Incubator ventures

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Unlike all of the above, these ideas remain for a long time in research and development, with the objective of satisfying a recurring need within a niche.

Large companies use idea incubators to generate sufficient data to ensure that such a business will deliver results.

They are also executed in a timely manner.

As well, they are run by organizations that have a slice of the market and are used to stay current with trends.

7. Mirror businesses

There is nothing innovative about them, they only focus on selling a product that already exists in the market.

Mirror business

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A very simple example, could be the franchises, in which the investor or entrepreneur does not create anything, just buys a license or «brand» with a business model that works to adapt it from head to toe in another location.

So, now you know the types of ventures that can be set up. It’s time to find out what kind of entrepreneur you are Don’t get sidetracked!

What types of entrepreneurs are there?

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Based on personality and interests the types of entrepreneurs can be the following:

1. Social entrepreneur

Not looking for money, nor fame.

They only focus on solving a problem in their society or community through an innovative system.

The or community by means of an innovative system.

The or community by means of an innovative system.

The social entrepreneur wants to execute his ideas so that people can have a better quality of life in any part of the world.

2. Specialist entrepreneur

This is a methodical and technical person. They focus on ideas for a specific sector and seek to generate impact at the corporate level with them.

They are mostly professionals.

They are mostly professionals who combine their knowledge with entrepreneurship to develop a project that generates money for them.

3. Multi-functional entrepreneur

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You surely know people who can do a thousand things at once. Well, the entrepreneurs multi-sector, are people who focus on several projects at the same time, without having much to do with each other.

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They are able to generate breakthroughs with two or more businesses simultaneously, without losing focus on any one.

4. Entrepreneurs by accident

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In history we have seen that many «mistakes» have caused great discoveries in those responsible for them. Entrepreneurs by accident are those who stumble upon a random idea and identify it as a real business possibility.

And they are the ones whoare the ones who come across a random idea and identify it as a real business possibility.

Like when Zuckenberg was helping some fellow students with their fraternity website and transformed it into what is Facebook.

5. Opportunistic entrepreneur

We already talked about this in the types of entrepreneurship.

We already talked about this in the types of entrepreneurship.

It is nothing more than the entrepreneur who manages to identify the opportunity and develop a solution to a specific problem.

6. Investor entrepreneur

This is the one who has the resources and looks for projects and ideas to put money on them and manage to develop them.

It is the one who has the resources and looks for projects and ideas to put money on them and manage to develop them.

It is not the one who runs the business, but rather acts as an equity partner.

7. Entrepreneur by necessity

These are the entrepreneurs who, after an unfavorable situation, such as unemployment, economic situation and others, decide that starting a business is the way to solve it.

Employers by necessity

These are the most common ones.

They are the most common. Everywhere we can find people who were not satisfied with receiving a salary or could not access to better salaries and decided to satisfy their needs with a business.

8. Innovative or visionary entrepreneur

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This is the one who looks for new ways to solve a problem that are more accessible and economical for a sector of the population.

They are the one who looks for new ways to solve a problem that are more accessible and economical for a sector of the population.

Thinks of long-range projects and develops plans to make them profitable for decades.

At the end of the day, every entrepreneur must adapt to the trends.

The trend of this moment are the digital platforms and so you do not stay behind, we invite you to download our Digital Entrepreneur Guide so you can learn how to invest in digital products Do not wait any longer!

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